2:I[5261,["972","static/chunks/972-ac97f36a834d6832.js","308","static/chunks/app/blog/%5Bslug%5D/page-c4b68d562bd5bc6b.js"],"ArticleJsonLd"]
3:I[2972,["972","static/chunks/972-ac97f36a834d6832.js","308","static/chunks/app/blog/%5Bslug%5D/page-c4b68d562bd5bc6b.js"],""]
4:I[4707,[],""]
6:I[6423,[],""]
7:I[1494,["972","static/chunks/972-ac97f36a834d6832.js","116","static/chunks/116-341472f8ac463ae0.js","185","static/chunks/app/layout-a01bb62e56618fca.js"],"Navbar"]
5:["slug","n8n-vs-zapier","d"]
0:["PT34njesf5dW6jiR6PNkB",[[["",{"children":["blog",{"children":[["slug","n8n-vs-zapier","d"],{"children":["__PAGE__?{\"slug\":\"n8n-vs-zapier\"}",{}]}]}]},"$undefined","$undefined",true],["",{"children":["blog",{"children":[["slug","n8n-vs-zapier","d"],{"children":["__PAGE__",{},[["$L1",[["$","$L2",null,{"article":{"slug":"n8n-vs-zapier","title":"n8n vs. Zapier: Der ultimative Vergleich 2026","metaTitle":"n8n vs. Zapier 2026: Vergleich, Preise & Empfehlung | smugo","metaDescription":"n8n oder Zapier? Wir vergleichen Funktionen, Preise und Skalierbarkeit beider Workflow-Tools. Mit konkreter Empfehlung für KMUs.","category":"Automation","categoryColor":"bg-orange/10 text-orange border-orange/20","date":"2026-02-17","lastUpdated":"2026-02-17","readTime":"8 Min.","tldr":"n8n ist besser für Unternehmen, die volle Kontrolle, Self-Hosting und komplexe Workflows brauchen. Zapier ist die schnellere Wahl für einfache Integrationen mit minimalem Technik-Aufwand. Für Enterprise-Automatisierung empfehlen wir n8n.","heroImage":"/images/blog/blog_hero_n8n_vs_zapier.png","content":[{"type":"h2","content":"Was unterscheidet n8n und Zapier?"},{"type":"paragraph","content":"Beide Tools automatisieren Workflows zwischen verschiedenen Apps und Diensten. Doch die Philosophie dahinter ist grundverschieden: Zapier setzt auf maximale Einfachheit (No-Code), n8n auf maximale Flexibilität (Low-Code). Diese Unterscheidung hat massive Auswirkungen auf Skalierbarkeit, Kosten und Datensicherheit."},{"type":"h2","content":"Funktionsvergleich: n8n vs. Zapier"},{"type":"table","content":"","headers":["Kriterium","n8n","Zapier"],"rows":[["Hosting","Self-Hosted oder Cloud","Nur Cloud"],["Preis-Modell","Fair-Use / Open-Source Core","Pro Aufgabe (Task)"],["Komplexe Logik","IF/ELSE, Loops, Error Handling","Begrenzt (Paths)"],["Datenschutz (DSGVO)","✅ Volle Kontrolle (Self-Host)","⚠️ US-Cloud"],["Custom Code","JavaScript & Python Nodes","Nur Code by Zapier (begrenzt)"],["API-Eigenentwicklung","HTTP Request Node + Auth","Möglich, aber umständlich"],["Community","Open-Source, aktiv wachsend","Proprietär, großes Ökosystem"],["Lernkurve","Mittel (erfordert technisches Verständnis)","Niedrig (Point-and-Click)"]]},{"type":"image","content":"","src":"/images/blog/n8n-vs-zapier-comparison.png","alt":"Visueller Vergleich: n8n Node-Graph (links) vs. Zapier Lineare Liste (rechts)"},{"type":"h2","content":"Preisvergleich 2026"},{"type":"paragraph","content":"Der Preisunterschied wird bei Skalierung dramatisch. Zapier rechnet pro \"Task\" (jede Aktion in einem Workflow). Bei einem Workflow mit 5 Schritten, der 100x/Tag läuft, entstehen 500 Tasks/Tag = 15.000 Tasks/Monat. Bei Zapier schnell über 200 €/Monat."},{"type":"table","content":"","headers":["Plan","n8n","Zapier"],"rows":[["Kostenlos","Unbegrenzte Workflows (Self-Host)","100 Tasks/Monat"],["Starter","Ab 20 €/Monat (Cloud)","Ab 29,99 $/Monat (750 Tasks)"],["Business","Ab 50 €/Monat","Ab 73,50 $/Monat (2.000 Tasks)"],["Enterprise","Individuell","Ab 448,50 $/Monat (50.000 Tasks)"]]},{"type":"callout","variant":"tip","content":"Bei Self-Hosting von n8n auf einem eigenen Server (z.B. Hetzner für ~5 €/Monat) fallen keine Task-Kosten an — unabhängig von der Nutzung."},{"type":"h2","content":"Wann ist Zapier die bessere Wahl?"},{"type":"list","content":"","items":["Sie brauchen eine schnelle Integration zwischen zwei SaaS-Tools (z.B. Gmail → Slack).","Ihr Team hat keine technischen Ressourcen.","Der Workflow ist linear und hat weniger als 5 Schritte.","Sie automatisieren weniger als 500 Aufgaben pro Monat."]},{"type":"h2","content":"Wann ist n8n die bessere Wahl?"},{"type":"list","content":"","items":["Sie brauchen komplexe Workflows mit Bedingungen, Schleifen und Fehlerbehandlung.","Datenschutz und DSGVO-Konformität sind geschäftskritisch.","Sie wollen langfristig skalieren, ohne dass die Kosten explodieren.","Ihr Team kann (oder will lernen) mit Low-Code-Tools zu arbeiten.","Sie integrieren eigene APIs oder Legacy-Systeme."]},{"type":"h2","content":"Praxis-Beispiel: Lead-Qualifizierung mit n8n"},{"type":"paragraph","content":"Ein konkretes Beispiel aus unserer Arbeit: Ein Logistik-Unternehmen erhielt 200+ Leads/Woche über verschiedene Kanäle. Die manuelle Qualifizierung blockierte 15 Arbeitsstunden/Woche."},{"type":"h3","content":"Der automatisierte Workflow (n8n)"},{"type":"list","content":"","items":["Trigger: Neuer Lead in HubSpot CRM","Anreicherung: Firmeninformationen via Clearbit API","Scoring: KI-basierte Bewertung (OpenAI GPT-4)","Routing: A-Leads → Sofort-Benachrichtigung, B-Leads → Nurture-Sequenz, C-Leads → Archiv","Ergebnis: 92% Zeitersparnis, 40% höhere Conversion-Rate"]},{"type":"callout","variant":"info","content":"Dieser Workflow wäre mit Zapier grundsätzlich möglich, aber die Kosten bei 200+ Leads/Woche mit 5 Schritten pro Lead (= 4.000+ Tasks/Monat) wären unverhältnismäßig hoch."},{"type":"h2","content":"Unser Fazit"},{"type":"paragraph","content":"Für Unternehmen, die ernsthaft automatisieren wollen, ist n8n die überlegene Plattform. Die initiale Lernkurve ist etwas steiler, aber die langfristigen Vorteile in Skalierbarkeit, Datenschutz und Kostenkontrolle sind signifikant. Wir bei smugo setzen bei 90% unserer Enterprise-Projekte auf n8n."}],"faq":[{"question":"Ist n8n wirklich kostenlos?","answer":"Ja, die Self-Hosted-Version von n8n ist Open Source und kostenlos. Sie benötigen lediglich einen Server (ab ~5 €/Monat). Die Cloud-Version von n8n startet ab 20 €/Monat."},{"question":"Kann ich von Zapier zu n8n wechseln?","answer":"Ja. n8n bietet keinen direkten Import, aber die meisten Zapier-Workflows lassen sich in n8n nachbauen. Komplexere Workflows profitieren sogar vom Wechsel, da n8n mehr Logik-Optionen bietet."},{"question":"Welches Tool ist besser für DSGVO-Konformität?","answer":"n8n mit Self-Hosting ist die eindeutig bessere Wahl für DSGVO-Konformität, da alle Daten auf Ihrem eigenen Server in der EU bleiben. Zapier speichert Daten in US-Rechenzentren."},{"question":"Brauche ich Programmierkenntnisse für n8n?","answer":"Grundlegende technische Kenntnisse sind hilfreich, aber keine Programmierung nötig. n8n ist ein visueller Workflow-Editor. Für erweiterte Funktionen (Custom Code Nodes) sind JavaScript-Basics von Vorteil."},{"question":"Wie viele Workflows kann ich mit n8n Self-Hosted erstellen?","answer":"Unbegrenzt. Es gibt keine Limitierung bei Self-Hosted n8n — weder bei der Anzahl der Workflows noch bei den Ausführungen."}],"internalLinks":[{"text":"KI & Automation Services","href":"/services"},{"text":"Unsere Case Studies","href":"/cases"},{"text":"Erstgespräch vereinbaren","href":"/contact"}]}}],["$","div",null,{"className":"bg-paper min-h-screen","children":["$","div",null,{"className":"container mx-auto px-4 py-24 max-w-3xl","children":[["$","$L3",null,{"href":"/blog","className":"inline-flex items-center gap-2 text-sm text-ink/70 hover:text-blue transition-colors mb-12","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-arrow-left w-4 h-4","aria-hidden":"true","children":[["$","path","1l729n",{"d":"m12 19-7-7 7-7"}],["$","path","x3x0zl",{"d":"M19 12H5"}],"$undefined"]}]," Zurück zum Blog"]}],["$","header",null,{"className":"mb-12","children":[["$","div",null,{"className":"flex items-center gap-3 mb-6","children":[["$","span",null,{"className":"px-3 py-1 rounded-full text-xs font-bold border bg-orange/10 text-orange border-orange/20","children":"Automation"}],["$","div",null,{"className":"flex items-center gap-4 text-xs text-ink/60","children":[["$","span",null,{"className":"flex items-center gap-1","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-calendar w-3 h-3","aria-hidden":"true","children":[["$","path","1cmpym",{"d":"M8 2v4"}],["$","path","4m81vk",{"d":"M16 2v4"}],["$","rect","1hopcy",{"width":"18","height":"18","x":"3","y":"4","rx":"2"}],["$","path","8toen8",{"d":"M3 10h18"}],"$undefined"]}]," ","2026-02-17"]}],["$","span",null,{"className":"flex items-center gap-1","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-clock w-3 h-3","aria-hidden":"true","children":[["$","circle","1mglay",{"cx":"12","cy":"12","r":"10"}],["$","path","mmk7yg",{"d":"M12 6v6l4 2"}],"$undefined"]}]," ","8 Min."]}]]}]]}],["$","h1",null,{"className":"text-3xl md:text-5xl font-display font-bold text-ink leading-[1.1] mb-6","children":"n8n vs. Zapier: Der ultimative Vergleich 2026"}],["$","div",null,{"className":"bg-blue/5 border border-blue/20 rounded-xl p-5 mb-12","children":[["$","p",null,{"className":"text-sm font-bold text-blue uppercase tracking-wider mb-2","children":"TL;DR"}],["$","p",null,{"className":"text-ink/80 leading-relaxed","children":"n8n ist besser für Unternehmen, die volle Kontrolle, Self-Hosting und komplexe Workflows brauchen. Zapier ist die schnellere Wahl für einfache Integrationen mit minimalem Technik-Aufwand. Für Enterprise-Automatisierung empfehlen wir n8n."}]]}]]}],["$","div",null,{"className":"mb-12 rounded-2xl overflow-hidden border border-sand/30 shadow-lg","children":["$","picture",null,{"children":[["$","source",null,{"srcSet":"/images/blog/blog_hero_n8n_vs_zapier.avif","type":"image/avif"}],["$","source",null,{"srcSet":"/images/blog/blog_hero_n8n_vs_zapier.webp","type":"image/webp"}],["$","img",null,{"src":"/images/blog/blog_hero_n8n_vs_zapier.png","alt":"n8n vs. Zapier: Der ultimative Vergleich 2026","width":800,"height":450,"loading":"$undefined","className":"w-full h-auto object-cover","fetchPriority":"high"}]]}]}],["$","article",null,{"className":"prose-smugo","children":[["$","h2","0",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Was unterscheidet n8n und Zapier?"}],["$","p","1",{"className":"text-ink/80 leading-relaxed mb-4","children":"Beide Tools automatisieren Workflows zwischen verschiedenen Apps und Diensten. Doch die Philosophie dahinter ist grundverschieden: Zapier setzt auf maximale Einfachheit (No-Code), n8n auf maximale Flexibilität (Low-Code). Diese Unterscheidung hat massive Auswirkungen auf Skalierbarkeit, Kosten und Datensicherheit."}],["$","h2","2",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Funktionsvergleich: n8n vs. Zapier"}],["$","div","3",{"className":"overflow-x-auto mb-8 rounded-xl border border-sand/30","children":["$","table",null,{"className":"w-full text-left border-collapse","children":[["$","thead",null,{"children":["$","tr",null,{"className":"bg-paper border-b border-sand/30","children":[["$","th","0",{"className":"p-4 font-bold text-ink text-sm","children":"Kriterium"}],["$","th","1",{"className":"p-4 font-bold text-ink text-sm","children":"n8n"}],["$","th","2",{"className":"p-4 font-bold text-ink text-sm","children":"Zapier"}]]}]}],["$","tbody",null,{"children":[["$","tr","0",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Hosting"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Self-Hosted oder Cloud"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Nur Cloud"}]]}],["$","tr","1",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Preis-Modell"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Fair-Use / Open-Source Core"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Pro Aufgabe (Task)"}]]}],["$","tr","2",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Komplexe Logik"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"IF/ELSE, Loops, Error Handling"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Begrenzt (Paths)"}]]}],["$","tr","3",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Datenschutz (DSGVO)"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"✅ Volle Kontrolle (Self-Host)"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"⚠️ US-Cloud"}]]}],["$","tr","4",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Custom Code"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"JavaScript & Python Nodes"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Nur Code by Zapier (begrenzt)"}]]}],["$","tr","5",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"API-Eigenentwicklung"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"HTTP Request Node + Auth"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Möglich, aber umständlich"}]]}],["$","tr","6",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Community"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Open-Source, aktiv wachsend"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Proprietär, großes Ökosystem"}]]}],["$","tr","7",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Lernkurve"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Mittel (erfordert technisches Verständnis)"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Niedrig (Point-and-Click)"}]]}]]}]]}]}],["$","div","4",{"className":"my-12 relative rounded-2xl overflow-hidden border border-sand/30 shadow-lg bg-ink/5","children":[["$","div",null,{"className":"relative w-full flex items-center justify-center p-4","children":["$","picture",null,{"children":[["$","source",null,{"srcSet":"/images/blog/n8n-vs-zapier-comparison.avif","type":"image/avif"}],["$","source",null,{"srcSet":"/images/blog/n8n-vs-zapier-comparison.webp","type":"image/webp"}],["$","img",null,{"src":"/images/blog/n8n-vs-zapier-comparison.png","alt":"Visueller Vergleich: n8n Node-Graph (links) vs. Zapier Lineare Liste (rechts)","width":800,"height":450,"loading":"lazy","className":"w-full h-auto max-h-[600px] object-contain rounded-lg"}]]}]}],["$","div",null,{"className":"p-3 bg-white/5 border-t border-white/5 text-center","children":["$","p",null,{"className":"text-xs text-ink/60 italic","children":"Visueller Vergleich: n8n Node-Graph (links) vs. Zapier Lineare Liste (rechts)"}]}]]}],["$","h2","5",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Preisvergleich 2026"}],["$","p","6",{"className":"text-ink/80 leading-relaxed mb-4","children":"Der Preisunterschied wird bei Skalierung dramatisch. Zapier rechnet pro \"Task\" (jede Aktion in einem Workflow). Bei einem Workflow mit 5 Schritten, der 100x/Tag läuft, entstehen 500 Tasks/Tag = 15.000 Tasks/Monat. Bei Zapier schnell über 200 €/Monat."}],["$","div","7",{"className":"overflow-x-auto mb-8 rounded-xl border border-sand/30","children":["$","table",null,{"className":"w-full text-left border-collapse","children":[["$","thead",null,{"children":["$","tr",null,{"className":"bg-paper border-b border-sand/30","children":[["$","th","0",{"className":"p-4 font-bold text-ink text-sm","children":"Plan"}],["$","th","1",{"className":"p-4 font-bold text-ink text-sm","children":"n8n"}],["$","th","2",{"className":"p-4 font-bold text-ink text-sm","children":"Zapier"}]]}]}],["$","tbody",null,{"children":[["$","tr","0",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Kostenlos"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Unbegrenzte Workflows (Self-Host)"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"100 Tasks/Monat"}]]}],["$","tr","1",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Starter"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Ab 20 €/Monat (Cloud)"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Ab 29,99 $/Monat (750 Tasks)"}]]}],["$","tr","2",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Business"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Ab 50 €/Monat"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Ab 73,50 $/Monat (2.000 Tasks)"}]]}],["$","tr","3",{"className":"border-b border-sand/10 last:border-0","children":[["$","td","0",{"className":"p-4 text-ink/80 text-sm","children":"Enterprise"}],["$","td","1",{"className":"p-4 text-ink/80 text-sm","children":"Individuell"}],["$","td","2",{"className":"p-4 text-ink/80 text-sm","children":"Ab 448,50 $/Monat (50.000 Tasks)"}]]}]]}]]}]}],["$","div","8",{"className":"flex gap-4 p-5 rounded-xl border mb-6 bg-green/5 border-green/20 text-green","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-lightbulb w-5 h-5 shrink-0 mt-0.5","aria-hidden":"true","children":[["$","path","1gvzjb",{"d":"M15 14c.2-1 .7-1.7 1.5-2.5 1-.9 1.5-2.2 1.5-3.5A6 6 0 0 0 6 8c0 1 .2 2.2 1.5 3.5.7.7 1.3 1.5 1.5 2.5"}],["$","path","x1upvd",{"d":"M9 18h6"}],["$","path","ceow96",{"d":"M10 22h4"}],"$undefined"]}],["$","p",null,{"className":"text-ink/80 text-sm leading-relaxed","children":"Bei Self-Hosting von n8n auf einem eigenen Server (z.B. Hetzner für ~5 €/Monat) fallen keine Task-Kosten an — unabhängig von der Nutzung."}]]}],["$","h2","9",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Wann ist Zapier die bessere Wahl?"}],["$","ul","10",{"className":"space-y-2 mb-6 pl-1","children":[["$","li","0",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Sie brauchen eine schnelle Integration zwischen zwei SaaS-Tools (z.B. Gmail → Slack)."}]]}],["$","li","1",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Ihr Team hat keine technischen Ressourcen."}]]}],["$","li","2",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Der Workflow ist linear und hat weniger als 5 Schritte."}]]}],["$","li","3",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Sie automatisieren weniger als 500 Aufgaben pro Monat."}]]}]]}],["$","h2","11",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Wann ist n8n die bessere Wahl?"}],["$","ul","12",{"className":"space-y-2 mb-6 pl-1","children":[["$","li","0",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Sie brauchen komplexe Workflows mit Bedingungen, Schleifen und Fehlerbehandlung."}]]}],["$","li","1",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Datenschutz und DSGVO-Konformität sind geschäftskritisch."}]]}],["$","li","2",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Sie wollen langfristig skalieren, ohne dass die Kosten explodieren."}]]}],["$","li","3",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Ihr Team kann (oder will lernen) mit Low-Code-Tools zu arbeiten."}]]}],["$","li","4",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Sie integrieren eigene APIs oder Legacy-Systeme."}]]}]]}],["$","h2","13",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Praxis-Beispiel: Lead-Qualifizierung mit n8n"}],["$","p","14",{"className":"text-ink/80 leading-relaxed mb-4","children":"Ein konkretes Beispiel aus unserer Arbeit: Ein Logistik-Unternehmen erhielt 200+ Leads/Woche über verschiedene Kanäle. Die manuelle Qualifizierung blockierte 15 Arbeitsstunden/Woche."}],["$","h3","15",{"className":"text-xl font-display font-bold text-ink mt-8 mb-3","children":"Der automatisierte Workflow (n8n)"}],["$","ul","16",{"className":"space-y-2 mb-6 pl-1","children":[["$","li","0",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Trigger: Neuer Lead in HubSpot CRM"}]]}],["$","li","1",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Anreicherung: Firmeninformationen via Clearbit API"}]]}],["$","li","2",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Scoring: KI-basierte Bewertung (OpenAI GPT-4)"}]]}],["$","li","3",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Routing: A-Leads → Sofort-Benachrichtigung, B-Leads → Nurture-Sequenz, C-Leads → Archiv"}]]}],["$","li","4",{"className":"flex items-start gap-3 text-ink/80","children":[["$","span",null,{"className":"text-blue mt-1.5 shrink-0","children":"▸"}],["$","span",null,{"children":"Ergebnis: 92% Zeitersparnis, 40% höhere Conversion-Rate"}]]}]]}],["$","div","17",{"className":"flex gap-4 p-5 rounded-xl border mb-6 bg-blue/5 border-blue/20 text-blue","children":[["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-info w-5 h-5 shrink-0 mt-0.5","aria-hidden":"true","children":[["$","circle","1mglay",{"cx":"12","cy":"12","r":"10"}],["$","path","1dtifu",{"d":"M12 16v-4"}],["$","path","e9boi3",{"d":"M12 8h.01"}],"$undefined"]}],["$","p",null,{"className":"text-ink/80 text-sm leading-relaxed","children":"Dieser Workflow wäre mit Zapier grundsätzlich möglich, aber die Kosten bei 200+ Leads/Woche mit 5 Schritten pro Lead (= 4.000+ Tasks/Monat) wären unverhältnismäßig hoch."}]]}],["$","h2","18",{"className":"text-2xl md:text-3xl font-display font-bold text-ink mt-12 mb-4","children":"Unser Fazit"}],["$","p","19",{"className":"text-ink/80 leading-relaxed mb-4","children":"Für Unternehmen, die ernsthaft automatisieren wollen, ist n8n die überlegene Plattform. Die initiale Lernkurve ist etwas steiler, aber die langfristigen Vorteile in Skalierbarkeit, Datenschutz und Kostenkontrolle sind signifikant. Wir bei smugo setzen bei 90% unserer Enterprise-Projekte auf n8n."}]]}],["$","section",null,{"className":"mt-16 pt-12 border-t border-sand/30","children":[["$","h2",null,{"className":"text-2xl font-display font-bold text-ink mb-8","children":"Häufig gestellte Fragen"}],["$","div",null,{"className":"space-y-6","children":[["$","div","0",{"className":"bg-white rounded-xl border border-sand/30 p-6","children":[["$","h3",null,{"className":"font-bold text-ink mb-2","children":"Ist n8n wirklich kostenlos?"}],["$","p",null,{"className":"text-ink/70 text-sm leading-relaxed","children":"Ja, die Self-Hosted-Version von n8n ist Open Source und kostenlos. Sie benötigen lediglich einen Server (ab ~5 €/Monat). Die Cloud-Version von n8n startet ab 20 €/Monat."}]]}],["$","div","1",{"className":"bg-white rounded-xl border border-sand/30 p-6","children":[["$","h3",null,{"className":"font-bold text-ink mb-2","children":"Kann ich von Zapier zu n8n wechseln?"}],["$","p",null,{"className":"text-ink/70 text-sm leading-relaxed","children":"Ja. n8n bietet keinen direkten Import, aber die meisten Zapier-Workflows lassen sich in n8n nachbauen. Komplexere Workflows profitieren sogar vom Wechsel, da n8n mehr Logik-Optionen bietet."}]]}],["$","div","2",{"className":"bg-white rounded-xl border border-sand/30 p-6","children":[["$","h3",null,{"className":"font-bold text-ink mb-2","children":"Welches Tool ist besser für DSGVO-Konformität?"}],["$","p",null,{"className":"text-ink/70 text-sm leading-relaxed","children":"n8n mit Self-Hosting ist die eindeutig bessere Wahl für DSGVO-Konformität, da alle Daten auf Ihrem eigenen Server in der EU bleiben. Zapier speichert Daten in US-Rechenzentren."}]]}],["$","div","3",{"className":"bg-white rounded-xl border border-sand/30 p-6","children":[["$","h3",null,{"className":"font-bold text-ink mb-2","children":"Brauche ich Programmierkenntnisse für n8n?"}],["$","p",null,{"className":"text-ink/70 text-sm leading-relaxed","children":"Grundlegende technische Kenntnisse sind hilfreich, aber keine Programmierung nötig. n8n ist ein visueller Workflow-Editor. Für erweiterte Funktionen (Custom Code Nodes) sind JavaScript-Basics von Vorteil."}]]}],["$","div","4",{"className":"bg-white rounded-xl border border-sand/30 p-6","children":[["$","h3",null,{"className":"font-bold text-ink mb-2","children":"Wie viele Workflows kann ich mit n8n Self-Hosted erstellen?"}],["$","p",null,{"className":"text-ink/70 text-sm leading-relaxed","children":"Unbegrenzt. Es gibt keine Limitierung bei Self-Hosted n8n — weder bei der Anzahl der Workflows noch bei den Ausführungen."}]]}]]}]]}],["$","div",null,{"className":"mt-12 text-xs text-ink/40","children":["Zuletzt aktualisiert: ","2026-02-17"]}],["$","div",null,{"className":"mt-16 bg-ink rounded-2xl p-8 md:p-12 text-center","children":[["$","h3",null,{"className":"text-2xl font-bold text-white mb-4","children":"Bereit für den nächsten Schritt?"}],["$","p",null,{"className":"text-white/60 mb-8 max-w-lg mx-auto","children":"Wir helfen Ihnen, diese Strategien in Ihrem Unternehmen umzusetzen."}],["$","$L3",null,{"href":"/contact","children":["Erstgespräch vereinbaren ",["$","svg",null,{"xmlns":"http://www.w3.org/2000/svg","width":24,"height":24,"viewBox":"0 0 24 24","fill":"none","stroke":"currentColor","strokeWidth":2,"strokeLinecap":"round","strokeLinejoin":"round","className":"lucide lucide-arrow-right ml-2 w-4 h-4","aria-hidden":"true","children":[["$","path","1ays0h",{"d":"M5 12h14"}],["$","path","xquz4c",{"d":"m12 5 7 7-7 7"}],"$undefined"]}]],"className":"inline-flex items-center justify-center rounded-lg font-medium transition-all focus-visible:outline-none focus-visible:ring-2 focus-visible:ring-blue focus-visible:ring-offset-2 disabled:pointer-events-none disabled:opacity-50 bg-blue text-white hover:bg-gradient-to-r hover:from-blue hover:to-blue-cyan shadow-md hover:shadow-lg hover:-translate-y-0.5 h-14 px-10 text-lg","disabled":"$undefined"}]]}],["$","div",null,{"className":"mt-12 pt-8 border-t border-sand/30","children":[["$","h4",null,{"className":"text-sm font-bold text-ink/40 uppercase tracking-wider mb-4","children":"Weiterführende Seiten"}],["$","div",null,{"className":"flex flex-wrap gap-3","children":[["$","$L3","0",{"href":"/services","className":"px-4 py-2 bg-white rounded-lg border border-sand/30 text-sm font-medium text-ink hover:text-blue hover:border-blue/20 transition-colors","children":"KI & Automation Services"}],["$","$L3","1",{"href":"/cases","className":"px-4 py-2 bg-white rounded-lg border border-sand/30 text-sm font-medium text-ink hover:text-blue hover:border-blue/20 transition-colors","children":"Unsere Case Studies"}],["$","$L3","2",{"href":"/contact","className":"px-4 py-2 bg-white rounded-lg border border-sand/30 text-sm font-medium text-ink hover:text-blue hover:border-blue/20 transition-colors","children":"Erstgespräch vereinbaren"}]]}]]}]]}]}]],null],null],null]},[null,["$","$L4",null,{"parallelRouterKey":"children","segmentPath":["children","blog","children","$5","children"],"error":"$undefined","errorStyles":"$undefined","errorScripts":"$undefined","template":["$","$L6",null,{}],"templateStyles":"$undefined","templateScripts":"$undefined","notFound":"$undefined","notFoundStyles":"$undefined"}]],null]},[null,["$","$L4",null,{"parallelRouterKey":"children","segmentPath":["children","blog","children"],"error":"$undefined","errorStyles":"$undefined","errorScripts":"$undefined","template":["$","$L6",null,{}],"templateStyles":"$undefined","templateScripts":"$undefined","notFound":"$undefined","notFoundStyles":"$undefined"}]],null]},[[[["$","link","0",{"rel":"stylesheet","href":"/_next/static/css/0fceda742b80c5e8.css","precedence":"next","crossOrigin":"$undefined"}]],["$","html",null,{"lang":"de","className":"scroll-smooth","children":["$","body",null,{"className":"__variable_f367f3 __variable_dd5b2f antialiased bg-white text-ink selection:bg-blue selection:text-white flex flex-col min-h-screen","children":[["$","$L7",null,{}],["$","main",null,{"className":"flex-grow","children":["$","$L4",null,{"parallelRouterKey":"children","segmentPath":["children"],"error":"$undefined","errorStyles":"$undefined","errorScripts":"$undefined","template":["$","$L6",null,{}],"templateStyles":"$undefined","templateScripts":"$undefined","notFound":[["$","title",null,{"children":"404: This page could not be found."}],["$","div",null,{"style":{"fontFamily":"system-ui,\"Segoe UI\",Roboto,Helvetica,Arial,sans-serif,\"Apple Color Emoji\",\"Segoe UI Emoji\"","height":"100vh","textAlign":"center","display":"flex","flexDirection":"column","alignItems":"center","justifyContent":"center"},"children":["$","div",null,{"children":[["$","style",null,{"dangerouslySetInnerHTML":{"__html":"body{color:#000;background:#fff;margin:0}.next-error-h1{border-right:1px solid rgba(0,0,0,.3)}@media (prefers-color-scheme:dark){body{color:#fff;background:#000}.next-error-h1{border-right:1px solid rgba(255,255,255,.3)}}"}}],["$","h1",null,{"className":"next-error-h1","style":{"display":"inline-block","margin":"0 20px 0 0","padding":"0 23px 0 0","fontSize":24,"fontWeight":500,"verticalAlign":"top","lineHeight":"49px"},"children":"404"}],["$","div",null,{"style":{"display":"inline-block"},"children":["$","h2",null,{"style":{"fontSize":14,"fontWeight":400,"lineHeight":"49px","margin":0},"children":"This page could not be found."}]}]]}]}]],"notFoundStyles":[]}]}],["$","footer",null,{"className":"bg-ink text-white/70 py-16 border-t border-white/10","children":["$","div",null,{"className":"container mx-auto px-4","children":[["$","div",null,{"className":"grid grid-cols-1 md:grid-cols-4 gap-12 mb-12","children":[["$","div",null,{"className":"col-span-1 md:col-span-2","children":[["$","div",null,{"className":"flex items-center gap-3 cursor-pointer select-none mb-6","children":["$","div",null,{"className":"relative h-10 w-auto brightness-0 invert","children":["$","picture",null,{"children":[["$","source",null,{"srcSet":"/images/logo.avif","type":"image/avif"}],["$","source",null,{"srcSet":"/images/logo.webp","type":"image/webp"}],["$","img",null,{"src":"/images/logo.png","alt":"smugo Logo","width":160,"height":40,"className":"h-10 w-auto object-contain","fetchPriority":"high"}]]}]}]}],["$","p",null,{"className":"max-w-md leading-relaxed text-sm","children":"smugo GmbH: KI-Automatisierung, Prozessoptimierung und digitale Lösungen für Unternehmen in Trier & Luxemburg. Präzise – Technologisch – Schnell."}]]}],["$","div",null,{"className":"space-y-4","children":[["$","h4",null,{"className":"font-display font-semibold text-lg text-white","children":"Unternehmen"}],["$","ul",null,{"className":"space-y-2 text-sm","children":[["$","li",null,{"children":["$","$L3",null,{"href":"/about","className":"hover:text-blue transition-colors","children":"Über uns"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/services","className":"hover:text-blue transition-colors","children":"Leistungen"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/cases","className":"hover:text-blue transition-colors","children":"Referenzen"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/blog","className":"hover:text-blue transition-colors","children":"Blog"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/contact","className":"hover:text-blue transition-colors","children":"Kontakt"}]}]]}]]}],["$","div",null,{"className":"space-y-4","children":[["$","h4",null,{"className":"font-display font-semibold text-lg text-white","children":"Rechtliches"}],["$","ul",null,{"className":"space-y-2 text-sm","children":[["$","li",null,{"children":["$","$L3",null,{"href":"/legal/imprint","className":"hover:text-blue transition-colors","children":"Impressum"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/legal/privacy","className":"hover:text-blue transition-colors","children":"Datenschutz"}]}],["$","li",null,{"children":["$","$L3",null,{"href":"/legal/terms","className":"hover:text-blue transition-colors","children":"AGB"}]}]]}]]}]]}],["$","div",null,{"className":"border-t border-white/5 pt-8 flex flex-col md:flex-row justify-between items-center gap-4 text-xs","children":[["$","p",null,{"children":["© ",2026," smugo GmbH. Alle Rechte vorbehalten."]}],["$","div",null,{"className":"flex gap-6","children":[["$","span",null,{"children":"Trier, Deutschland"}],["$","span",null,{"children":"Luxemburg"}]]}]]}]]}]}]]}]}]],null],null],["$L8",null]]]]
8:[["$","meta","0",{"name":"viewport","content":"width=device-width, initial-scale=1"}],["$","meta","1",{"charSet":"utf-8"}],["$","title","2",{"children":"n8n vs. Zapier 2026: Vergleich, Preise & Empfehlung | smugo"}],["$","meta","3",{"name":"description","content":"n8n oder Zapier? Wir vergleichen Funktionen, Preise und Skalierbarkeit beider Workflow-Tools. Mit konkreter Empfehlung für KMUs."}],["$","meta","4",{"property":"og:title","content":"n8n vs. Zapier 2026: Vergleich, Preise & Empfehlung | smugo"}],["$","meta","5",{"property":"og:description","content":"n8n oder Zapier? Wir vergleichen Funktionen, Preise und Skalierbarkeit beider Workflow-Tools. Mit konkreter Empfehlung für KMUs."}],["$","meta","6",{"property":"og:type","content":"article"}],["$","meta","7",{"property":"article:published_time","content":"2026-02-17"}],["$","meta","8",{"property":"article:modified_time","content":"2026-02-17"}],["$","meta","9",{"name":"twitter:card","content":"summary"}],["$","meta","10",{"name":"twitter:title","content":"n8n vs. Zapier 2026: Vergleich, Preise & Empfehlung | smugo"}],["$","meta","11",{"name":"twitter:description","content":"n8n oder Zapier? Wir vergleichen Funktionen, Preise und Skalierbarkeit beider Workflow-Tools. Mit konkreter Empfehlung für KMUs."}],["$","link","12",{"rel":"icon","href":"/icon.jpg?ff2c3eaa9137e207","type":"image/jpeg","sizes":"420x420"}],["$","meta","13",{"name":"next-size-adjust"}]]
1:null